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Crossroads Strategies Expands its Team, Adding Tech Policy Veteran Reggie McCrimmon

McCrimmon Spent Time at Google and Twitter; 10+ Years of Government Relations Experience and Leadership with the Congressional Black Caucus

WASHINGTON – Adding to its ranks of experienced advisors and strategists, bipartisan government relations firm Crossroads Strategies, LLC (CRS) announced the addition of Reggie A. McCrimmon as senior vice president. Previously, McCrimmon held government relations and public policy roles at both Google and Twitter and spent years working with the Congressional Black Caucus on Capitol Hill. At Crossroads Strategies, Reggie will advocate for clients in tech, commerce, health care, the workforce, and financial services sectors.

“After operating for years in leadership positions for tech innovators in Silicon Valley and on Capitol Hill, Reggie’s impressive background and unique insight truly stand out, and we’re thrilled to add him to our team,” said Mat Lapinski, CEO of Crossroads Strategies. “His perspective will provide our team and our clients a valuable compass as we navigate the complexities of today’s legislative landscape. With his addition, Crossroads will continue to forge even stronger connections on both sides of the aisle and across industries at the forefront of the most pressing policy debates.” 

“Any insider of the tech industry or Congress can tell you just how rapidly the landscape of policy and regulation evolves, and how critical it is to stay a step ahead of that change. I look forward to tapping my experience to advocate for clients in a broad range of sectors at Crossroads,” said McCrimmon. “I’m also thrilled for the opportunity to conduct meaningful advocacy, delivering client wins and champion important initiatives that impact people’s everyday lives.” 

McCrimmon was Government Affairs and Public Policy Manager at Google where he managed a global public policy portfolio focused on content and consumer safety. Prior to that he was the manager of U.S. Federal Public Policy & Philanthropy at Twitter where he played a pivotal role in leading key elements of the company’s legislative policy agenda, managing crisis response and engaging third-party stakeholders and organizations. 

Prior to his time in the private sector, he served as a key staff member in the halls of Congress. During his time on Capitol Hill, Reggie served as the Director of Member Services and External Affairs for the Congressional Black Caucus under Chairs Reps T. G.K. Butterfield (NC-01) and Cedric Richmond (LA-02). He also served as President of the Congressional Black Associates.

Reggie holds a B.A. in Political Science from North Carolina Central University and resides in the D.C. area.


Contact: Mat Lapinski:, (202) 559-0170

About CRS

Founded in 2010, Crossroads Strategies is a leading bipartisan, multidisciplinary consulting and advocacy firm specializing in federal government relations. The firm has nearly 30 professionals serving over 120 clients across all major practice areas. CRS is a member of Public Policy Holding Company, Inc. (“PPHC”) is a group of premier advisory firms specializing in government relations, public relations, strategic research, grassroots influence, and digital campaign solutions.